Technology Blog Posts

Car owners don't always understand how to use their cars. Sometimes they don't even know how to order the features they want. See why people over-order and under-use the advanced automotive features available.

Tesla and the New York Times recently scuffled over Model S performance. What does it mean when consumer perceptions clash with the data?

The Consumer Electronics Show (CES) always brings a bunch of appealing technologies. But which are the ones that have the greatest implications for the automotive industry? We take a look at some top contenders.

Always wanted to integrate your smartphone with your car? Moj.io may have done it for you.

Mobile is big. It's especially big with luxury brands. What are some ways that high-end brands can better engage customers on the go?

Apple announced this week that Siri will become a part of many new vehicles. What does this mean for the automotive industry?

Natural gas is cheap and plentiful. Oil is expensive and getting rarer. So why aren't we powering our vehicles with compressed natural gas (CNG)? Car blog Jalopnik looks for the answer, which we break down into three components: practical, environmental, and experiential.

China is an untapped market for many automakers. Enprecis is pioneering the process of understanding consumers in the region, by effectively collecting customer data and providing Chinese language tools to in-country engineers and analysts.

Enprecis is proud to be one of the initial recipients of a China Accelerator incubator grant from Washington State. The grant will help us grow our in-country representation in China to better serve existing and future clients in the developing country.

All of the data that Enprecis incorporates into our business intelligence platform supports a single goal: empowering our customers to understand what drivers are experiencing with their products.