The Enprecis Blog
Merging incisive analysis of industry developments with a deep understanding of customer opinion, the Enprecis blog occupies an important space at the crossroads of the automotive, market research, and technology industries. Rely on us for insights and analysis you can't find anywhere else.
Posted by Kerry Skemp | May 25, 2012
How can we enhance survey data to go beyond direct customer responses? Contextual data and informed conjectures are two efforts that may help.