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The Enprecis Blog

Merging incisive analysis of industry developments with a deep understanding of customer opinion, the Enprecis blog occupies an important space at the crossroads of the automotive, market research, and technology industries. Rely on us for insights and analysis you can't find anywhere else.

 

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Feature Fatigue: When to Say No to the Upgrade Package

Car owners don't always understand how to use their cars. Sometimes they don't even know how to order the features they want. See why people over-order and under-use the advanced automotive features available.

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The Tesla Problem: When Your Car Knows More Than You Do

Tesla and the New York Times recently scuffled over Model S performance. What does it mean when consumer perceptions clash with the data?

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Top Automotive Takeaways from CES 2013

The Consumer Electronics Show (CES) always brings a bunch of appealing technologies. But which are the ones that have the greatest implications for the automotive industry? We take a look at some top contenders.

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Make the Most of Your Smartphone with Moj.io

Always wanted to integrate your smartphone with your car? Moj.io may have done it for you.

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2012 LA Auto Show Preview

The 2012 LA Auto Show launches Friday, November 30, in Los Angeles, bringing with it several new-but-not-so-new models. We cover what to look forward to and what to skip over at the event.

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