The Enprecis Blog
Merging incisive analysis of industry developments with a deep understanding of customer opinion, the Enprecis blog occupies an important space at the crossroads of the automotive, market research, and technology industries. Rely on us for insights and analysis you can't find anywhere else.
Enprecis Wins World Trade Club Emerging Trader of the Year Award
Posted by Kerry Skemp | Apr 24, 2012
Enprecis has received the Washington State Emerging Trader of the Year Award from the World Trade Club, in recognition of continued global growth.
Hyundai and Hybrids: Opposites in the Auto Industry
Posted by Kerry Skemp | Apr 09, 2012
What does Hyundai have in common with Toyota? Perhaps not as much as you'd think, at least in terms of loyalty.
Augmented Reality Car Ads: The "Second Half" of Auto Advertising?
Posted by Kerry Skemp | Apr 05, 2012
We've reviewed Super Bowl ads a time or two in the past. But where are they going next?
Sergio Marchionne Shares His Secrets
Posted by Kerry Skemp | Mar 26, 2012
Ever wondered how Chrysler went from near-bankrupt to big success? A 60 Minutes spot explores the transition.
The State of Car Radio: AM, FM, HD, XM, etc.
Posted by Kerry Skemp | Mar 23, 2012
Do you listen to radio... only in your car? You may not be alone. We explore why AM/FM radio remains strong and determine what trends may come next.
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